Each Class is $69 or Take Both for Only $100!

Webinar 1: Using Search Engines to Market Your Business
Date/Time: Tuesday, October 19th, 11:30-1:00pm
Cost: $69 or Sign Up for Both for $100

With the continuing evolution of advertising within search engine results, marketers are presented with the ability to target consumers like never before. Unlike the mass distribution of print, radio and television, you can have your ads show only when a consumer searches for a specific phrase. You can even restrict your ads to only show when the consumer is close to your store’s location, say 10-30 miles. Learn how to leverage this powerful advertising medium, tips the pros use to optimize ROI and track results.

This hour-and-a-half-long online seminar, led by Search Engine Expert, David Hoegerman, covers:

  • Keyword Research
  • Building Ad Campaigns
  • Tracking Results
  Webinar 2: How Metrics Help You Market Your Website
Date/Time: Tuesday, November 9th, 11:30-1:00pm
Cost: $69 or Sign Up for Both for $100

It’s pretty simple, better information lets us make better business decisions. Understanding how users arrive at your site and how they behave while on your site gives valuable insights that allow you to improve the site and increase conversions. This class will showcase a free tool called Google Analytics that allows you to better understand your site.

This hour-and-a-half-long online seminar is led by Search Engine Expert, David Hoegerman.

Register for Webinar 1   Register for Webinar 2
——OR——

Register for Both Webinars!

This webinar is designed for owners of small businesses, or the marketing managers/directors of any size business. It is presented by VECTEC, a non-profit technology and web-development firm, with the generous financial support of the Verizon Foundation.